Seriously Shabby Showroom Has Abundance of Vintage Treasures

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At Seriously Shabby in North Phoenix, the motto is “Don’t ask what it is . . . Imagine what it can be!” And that’s what makes this up and coming vintage venue such a fun place to explore.


Step into the Deer Valley showroom and you’ll find an abundance of fabulous rusty, steampunk metal, vintage linens—and many more treasures—all waiting to inspire your creativity. Seriously Shabby incorporates fun classic and vintage home decor into life. Whether up cycled, repurposed or just revived—it’s all awesome!

Owner Steve Kelly says, “For creative people, this is the ultimate place to be, full of color, texture and inspiration. It’s also a great place to find that interesting home décor piece that sets you apart.” He adds, “If you see an idea on Pinterest, head to Seriously Shabby for the supplies.”

The antiquities share space with the SWTC Yarn Outlet Store, also owned by the Kelly family. In all, yarn and treasures occupy 5,000 sq. ft. of warehouse space with the showroom constantly changing.

This week, you would find milk cans, sewing machine treadles and vintage farmhouse pieces nestled next to a huge collection of new yarns, fibers, vintage buttons and fabrics. A fun collection of vintage flower frogs shows off old pictures and Pinterest projects, skeleton keys hang from antique bed frames next to vintage yard art and intriguing birdcages. But who knows what the selection will offer next week—or even tomorrow!

Steve prefers to leave most items as they were found whenever possible. He wants customers to have the chance to apply their own artistic interpretations and creative footprints, making these treasures uniquely their own. Items will be re-purposed, restored and up-cycled only if absolutely needed.

The shop is the Phoenix area representative for Heirloom Traditions Paint, a full range of chalk-type paints and waxes that help transform your flea market finds into heirloom treasures. There are weekend classes offering you the opportunity to learn to use Heirloom Traditions Paint to shabby your own home decor items.

This is a family adventure for the Kelly clan. Steve is joined by his wife, Jonelle, who loves to rescue and repurpose vintage linens and fabrics. “Every stain reminds me that this was loved and used. It has a story,” Jonelle says of their collection of doilies, tablecloths and fabrics. “I love to show our guests all of the easy, fun things you can do with these beautiful fabrics. They have so much life left in them!” she says with excitement.

Behind the scenes, the Kelly’s three teenagers complete the Seriously Shabby team. Daughters Gianna and Sophia and son Noah are often on hand helping out at shows and events. They also love to help find the treasures.

Have things to sell? The Kellys are always interested in opportunities—from architectural salvage to private collections and estates. They also love to search old barns, out buildings and garages. “Your old junk is our next treasure,” Steve asserts.

Seriously Shabby is open Tuesday to Saturday, from 10 a.m. to 2 p.m., at 2205 W. Lone Cactus, Suite 17, in Phoenix. They can be also found on the first Saturday of each month through April at the Tempe Thieves Market ( and other vintage markets.

For learn more, go to, visit, email or call 480-250-2063.


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